The Wig That Started It All: Behind Emilia Clarke's Iconic Daenerys Look and the Magic That Made It Legendary
When it comes to iconic television moments, few can hold a flame to the unforgettable look of Daenerys Targaryen in HBO's mega-hit series Game of Thrones. From the moment Emilia Clarke graced our screens as the Mother of Dragons, audiences were captivated not just by her fierce performances but by her stunning platinum blonde locks. The wig that started it all has not only become synonymous with the character but also a defining symbol of beauty and power in the worlds of fashion and pop culture.
The inception of Daenerys’ aesthetic took place back in 2010, during the first casting sessions for the series based on George R.R. Martin's epic fantasy novels. Emilia Clarke, before taking on the role of the resilient Targaryen princess, underwent a transformational journey that would cement her as a style icon. The collaborative effort of Game of Thrones’ costume and makeup team quickly turned Clarke’s character into one of the most visually compelling figures in television history.
Before bringing Daenerys to life, producers and designers wanted to craft a look that was not only visually striking but also reflective of the character’s complex persona. The decision to go with a strikingly white-blonde wig was both bold and necessary. Peter Swords King, the talented hair designer for the series, was instrumental in developing her signature style. He drew inspiration from the Targaryen lineage, which had been characterized by their distinctive hair color throughout the lore of Westeros, mapping Daenerys' evolution from shy to powerful Queen.
Clarke's involvement in shaping Daenerys' look was equally vital. In interviews, the actress has emphasized how crucial the wig was to her performance. "Wearing the wig stakes a claim to the character," she explained. With each episode, the flowing mane gave Clarke a sense of authority and confidence, allowing her to fully embody the fierce spirit of the Dragon Queen. It became a form of metamorphosis that set the tone for her character’s arc throughout the show's eight seasons.
But it's more than just hair—it's about the meticulous craftsmanship that went into creating Daenerys' signature look. Each wig was handmade and styled meticulously to ensure that every curl and wave flowed effortlessly. The textured platinum strands were designed to look as if they were kissed by the sun, ensuring that Daenerys was not just a character in a box, but a vibrant figure alive with history.
As the series progressed, Daenerys' look evolved, reflecting her character's trials and triumphs. From the elegant braided hairstyles in the early seasons to the fierce, wild waves in the battle scenes, the wig served as a visual narrative. It was a constant reminder of her heritage and the challenges she faced while reclaiming her throne. Makeup artist Nick Dudman also contributed, creating a beauty look that emphasized strength—whether through smoky eyes or glowing skin, Daenerys became a symbol of regality and resilience.
The wig didn't just define Daenerys Targaryen; it left a profound cultural impact as well. Fans across the globe began to replicate her look for conventions, Halloween, and even everyday wear, making platinum locks and fierce brows a social media trend. Today, countless tutorials teaching enthusiasts how to achieve "the Daenerys look" are trending on beauty platforms—proving that the Dragon Queen's influence remains potent.
Moreover, the costume team’s decision to blend traditional fantasy elements with contemporary styles resonated with viewers on many levels. Daenerys’ outfits—paired perfectly with her striking wig—became an extension of her formidable personality and journey throughout the series. From her flowing gowns to her armor-clad battle attire, each wardrobe choice worked harmoniously with that iconic wig, which acted as a visual reminder of her noble birthright.
The legacy of Daenerys Targaryen’s look goes beyond the confines of the show. Today, Emilia Clarke continues to break boundaries in Hollywood while embracing her status as a style icon. Her interest in fashion and beauty remains evident at events, where she effortlessly channels her inner Daenerys even without the wig.
Ultimately, the magic of Daenerys’ iconic look lies not just in the wig, but in the rich storytelling and artistry behind it. With an enduring influence that has shaped beauty standards and character portrayals for years, the platinum tresses that adorned Emilia Clarke have become a cornerstone of modern television history.
So, here's to the wig that started it all—the strands of hair that transformed an actress into a legend and equipped Daenerys Targaryen with the strength to rise as the ultimate queen of Westeros. Whether you loved her or loathed her, you can't deny that the legacy of Daenerys' look was indeed a force of nature—just like the dragons she commanded.
